Apple Introduces iPhone 4, Mayhem Ensues

Posted by strategisadmin on October 1, 2014

"This changes everything. Again."

During Apple’s Worldwide Developers Conference held last week, Steve Jobs (re-)introduced the world to the new iPhone 4, set to be released on June 24, 2010. According to Jobs, the latest incarnation is "the biggest leap since the original iPhone," and with over 100 new features and an overwhelming number of new fans, this just might be true.

Arguably, The Top 5 new features on the iPhone 4:

  • At a mere 9.3mm, it's the thinnest smartphone ever.
  • While the screen remains 3.5 inches long, iPhone 4 packs 4x as many pixels (960x640) as its predecessor. At 361dpi, it has a display denser than the human retina can distinguish at arms-length, thus Jobs dubbing it the "retina display."
  • iOS 4 = multi-tasking abilities. Many.
  • A major camera upgrade: 5 megapixels, 5x digital zoom, backlighting, an LED flash (finally) and the coolest 2way camera concept ever…
  • Front and back-facing camera lenses, allowing for the debut of Apple video calling, or "FaceTime", which will run on Wi-Fi and allow everyone that calls you with an iPhone 4 to see you (through the front lens) or see what you are looking at (through the back.)

So how do you get your hands on one of these fabulous little gadgets? Good luck.

With pre-ordering opening to the public yesterday, June 15, Apple out did themselves yet again by selling a record breaking 600,000 iPhone 4's in one day, subsequently selling out, and then shutting down. With debut pre-order sales reaching 10x what they did last year with the debut of the iPhone 3Gs, both Apple and AT&T have been forced to suspend pre-ordering indefinitely.

Check out this slideshow of the 14 best tweets about the iPhone 4 FAIL.

Topics: twitter, Top Five, Mobile

Contact Us Now!
Who We Are & What We Do

Leveraging our expertise with inbound marketing, digital mediums and years of traditional marketing experience, Strategis produces thoughtful and fully integrated campaigns that instill awareness and trust in your brand.

Subscribe to Email Updates